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"Move fast and break things" became Silicon Valley's mantra. But recent research shows the most sustainably growing startups often share one trait: they know when not to be fast.

Strategic patience doesn't mean being slow or hesitant. It's the ability to recognize when the market isn't ready, when you should accumulate rather than attack, and when to let competitors burn cash first.

Strategic patience
Sometimes waiting is the smartest strategy

Three Signs You Need Strategic Patience

1. Market not yet educated: If you have to explain too much why customers need your product, the market isn't ready. Let early movers (who often fail) go first. 2. Regulatory landscape unclear: Many good markets are waiting for regulatory frameworks. Companies ready when the door opens will win. 3. Technology not cheap enough: Many AI and IoT apps are waiting until unit costs fall far enough to be viable. That moment is approaching fast.

I'd rather be the second mover with better preparation than the pioneer who runs out of cash before the market matures.

Le Thi Hoa, CTO TechViet Labs